Heartlands Country celebrates your commitment to value added agriculture. It encompasses all foods, products and services produced in the Heartlands Country Region, geographically known as the Wheatbelt.

Established in May 2001 this regional branding group has successfully developed its own website, participated in numerous trade shows within the Wheatbelt and metro areas and increased its membership to include a plethora of producers making quality products from pistachios, olive oil and wine to woollen doonahs, emu oil and leather…

So what’s in it for you?

Brand Association

The Heartlands Country brand is synonymous with quality products and services. Developed with extensive research in consumer markets, the Heartlands Country brand stands for quality, health and innovation.

Heartlands Directory

Receive a 50 word listing in our Heartlands Directory brochure (printed annually).

The Website

Promote your products on our website, www.heartlandscountry.com and link back to your own business website.

The Newsletter and Information

Monthly newsletters packed with information, news and opportunities. Heartlands Country provides the link between producers and information, resources and expert advice. Stay up to date with government funding opportunities and show grant assessors your commitment to promoting value added agriculture by being part of Heartlands Country.

The Network

When you hit a stumbling block in your business we can usually help you find a solution using our great network.

Marketing and Media Exposure

Benefit from substantial market research and our marketing strategy to promote your products and services. Regular press releases promote Heartlands Country to local, state and international media outlets.

Distribution Outlets and Opportunities

Through a range of activities (field days, in store promotions, on-line marketing), get your products out into the wider market place. A co-operative approach and strong brand provides you with access to distributor outlets and buyers.

Co-Operative Trade Show Presentations

Gain affordable access to country and metro trade shows and events like the WA Fine Wine & Food Show, the Wagin Woolorama and the Dowerin Field Days.